Drink Warehouse UK Blogs

Published on November 21, 2022

What does artisanal mean?

Artisanal is used to describe products that are made with careful and thorough traditional methods to maintain the high-quality and distinctive taste of the product. The word is often misused in the modern day as few truly adhere to the true meaning of the word. J.J. Whitley, however, has eight generations of tradition and distillation heritage to prove their artisanal roots.


John James Whitley developed a curiosity for finding fine ingredients from a young age in the late eighteenth century. He spent many hours exploring and discovering expansive gardens and natural hedgerows full of wild vegetation while living among the Daresbury countryside. This inherent love for nature strengthened his passion and work as a master distiller later in life.


To this day, John’s thirst for original flavour combinations and unique infusions lives on in the J.J. Whitley name. 


50ml JJ Whitley Artisanal Vodka

50ml Cranberry juice

20ml Lime juice


Lime slice




Fill a large wine glass with ice.

Add your J. J. Whitley Artisanal Vodka.

Pour over your lime and cranberry juice.

Liberally apply the prosecco

Garnish with a lime slice.

A clean, crisp grain vodka from J. J. Whitley, inspired by the British countryside. The palate offers notes of spicy black pepper and freshly-whipped cream. cream.ttis, pulvinar dapibus leo.

It’s a classic London Dry recipe, which uses a blend of eight botanicals, including orange peel, lemon peel, juniper, angelica seeds, coriander seed, liquorice, cassia bark and orris root.

An exceptionally smooth and balanced vodka with warming spice and a rich, smooth taste. A truly artisanal production process combines only the finest winter wheat with crystalline water.

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About the author

Chloe Lewis

Chloe looks after all copywriting and proof-reading for Drink Warehouse UK, working with the Marketing team to deliver educational content to all our customers. She has spent many years in the hospitality sector, moving from behind the bar to now helping venues to stock their own. You can find more from Chloe about beer, cider, spirits, wine, non-alcoholic, soft drinks and RTDs all over our blogs, website, social media and Set The Bar magazine. 

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